Apps to Take Your Social Media to the Next Level

Using social media is one of the fastest and smartest ways to grow your brand not only locally but globally. With thousands of users online every day, it’s important to have an online presence in order to reach all of your potential market. Relying on only organic growth on social media can be tricky, especially with different algorithms running on different platforms. Utilizing outside tools can make all the difference in seeing an increase in followers and impressions.

Here’s a list of tools used by some of your favorite accounts:

Hootsuite:

Hootsuite is a good platform for those brands with multiple channels that wish to monitor and schedule posts. The feature allows you to organize and schedule your posts, oversee social network performance, and monitor social media among other tools.  

RiteTag:

RiteTag monitors hashtags and finds you what’s trending in order to increase your impressions. The feature offers you suggestions based on the image or text you’re about to post. According to an article on Twitter’s blog, users who utilize hashtags on their posts can increase engagement almost 100% (2x) for individuals and 50% (1.5x) for brands.

Canva:

For those who are just starting off their social media journey and are not comfortable yet on photoshop or illustrator Canva can be a real life saver when it comes to creating graphics.

Canva is an easy editing tool where they offer free templates, stickers, fonts and colors to help you create social media posts, stories, emails, headers, etc. This site will help keep your content clean and aesthetically pleasing.

Google Trends:

Google Trends is a great free tool to use when searching for trending topics to share or create posts about. This can also be great when trying to find trending keywords,

Unsplash:

Unsplash is a free professional photo and video library. Creators can upload their work for public use, while users can access polished images without having to invest hundreds to thousands on photoshoots of their own.

Can’t get enough social media tips and tricks? Check out our FREE Branding Personality Guide to see how you can improve your brand.