The top five tasks to outsource as a small business owner

As a small business owner time is your most valuable resource. Are you doing tasks that are  outside your zone of genius and feel tedious or draining? If so, that’s a good indication that it might be time to hire outside help so you can focus on what you do best. Below are the top give tasks that business owners should prioritize when it comes to outsourcing. And the best news? Some of these tasks can be automated so that you never have to think about them again! 

Scheduling

If you find that you spend a lot of time going back and forth with clients on scheduling call times or figuring out time zones, there are several calendar apps that can help streamline appointments, limit your availability and even collect payments. Apps such as Calendly or Acuity Scheduling can synchronize with your Google calendar and allow you to set up your availability for call times as well as limits for how many calls you take per week. 

Bookkeeping 

You probably didn’t become an entrepreneur to crunch numbers and we don’t blame you! Even if you hire an accountant for tax preparation, it’s important to stay organized so you can categorize your expenses and balance your budget each month. Softwares like Freshbooks and Intuit QuickBooks can help you organize, but remember that they are no substitute for hiring a reliable accountant or book keeper to help you with your numbers. Knowing your numbers is essential for running your business. 

Copywriting 

When it comes to running a business, the amount of copy needed for emails, landing pages, pitch decks and other marketing items can be nothing short of staggering. Outsourcing your copy to an experienced copywriter not only takes this task off your plate but can result in higher conversions and sales.

Graphic Design 

If graphic design is not your area of expertise then you know how time consuming it can be to create eye-catch graphics and designs that reflect your brand. Hiring an experienced graphic designer can save you a lot of time in the long run. Websites such as Fiverr or Upwork are a solution for finding graphic designers all over the world who can adhere to your timeline and budget. 

Social Media 

If you find yourself scrambling for content to post on social media, or not consistently posting due to your busy schedule and workload, it might be time to outsource your social media to a social media expert who can create content and help you manage it. 

Customer Service

Whether it’s answering customer emails, on boarding new clients or managing the day-to-day tasks that are vital to how you interact with clients, hiring a virtual assistant can help you stay focused on the bigger parts of your vision and work that move the needle forward in your business. 

It’s often a process to outsource and take things off your plate as a business owner. Stay patient and remember that by getting support, you can have more bandwidth to do the parts of your business that you enjoy the most. 

Need help outsourcing? Book a call with the Flourish Media team to explore how we can help!